Swings
Branding, Identity, Social Media Campaigns, Apparel
Follow @swingsnj for more
For Swings NJ, an authentic and alternative golf company, I led the full brand development including branding, visual identity, art direction, social media graphics, and apparel design.
The resulting identity captures the brand’s laid-back, rebellious spirit while staying true to the game of golf — creating a cohesive look and feel that stands out in the traditional golf industry. From logo and core brand elements to apparel graphics and social content, the system delivers a bold, authentic voice across every touchpoint.